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KISS News: A Burger King ad featuring the Queen of Hip Hop Soul, Mary J Blige, faced widespread criticism yesterday and has been pulled by the company.
The commercial, which featured the singer standing on a table singing about a chicken wrap, sparked a huge online backlash, with fans describing it as selling out. The ad also faced criticism from the black community for being stereotypical (a black woman singing the praises of a fried chicken wrap), but the fast-food chain is blaming music licensing issues for the decision to take the ad off air.
Burger King said it hopes to have the Blige “ads back on the air soon”, though a spokeswoman would not comment on whether they would be exactly the same.
It was also noted by the company that other celebrities, including Salma Hayek and David Beckham are advertising the snack wraps too.
A representative for Blige did not immediately respond to a request for comment.
Tags: Mary J. Blige